Hareruya and Adsec Team Up with InVue Smart Locks to Make Japan’s Card Shops Safer and More Fun

Hareruya is a household name among Japan’s trading card game (TCG) enthusiasts, renowned for its jaw-dropping selection of rare and collectible cards. Since opening its doors, this top-tier specialty retailer has become a go-to haven for collectors, hobbyists, and players alike, boasting an inventory packed with high-value treasures.

But as the TCG market booms, so does a pesky problem: security. With thefts targeting Japan’s trading card shops on the rise, the need for cutting-edge solutions has never been clearer. Hareruya, driven by its mission to “create a world where everyone can enjoy card games,” turned to Adsec Co., Ltd.—Japan’s trusted InVue distributor—to safeguard its prized inventory. With Adsec’s expertise, Hareruya set out to build a store environment that’s not only secure but also streamlined and enjoyable for both staff and customers.

The Challenge: Stopping the Surge of Card Shop Thefts in Japan

Trading cards might be small, but they pack a big punch—both in value and appeal to thieves. Their compact size makes them easy to swipe, and their rarity makes them prime targets for resale. For a shop like Hareruya, juggling a massive, diverse inventory while delivering fast, friendly service is already a tall order. Add the growing threat of theft—both from outsiders and even internally—and you’ve got a real headache.

As Hareruya’s business grew, so did the risks. Traditional locks couldn’t track who opened which showcase, when, or why. The challenge was obvious: find a security solution that protects valuable stock without slowing down the staff’s ability to provide top-notch customer service.

Adsec’s Game-Changing Solution: InVue Smart Locks + High-Security Showcases

Enter Adsec with a brilliant fix: the InVue Smart Lock system. Tailored to Hareruya’s needs, this innovative setup revolutionized how the shop handles buying, selling, and showcasing trading cards. The InVue Smart Lock isn’t just for card shops—it’s a versatile tool used across retail—but it was a perfect fit for Hareruya’s unique challenges.

Adsec didn’t stop there. They paired the smart locks with custom high-security showcases made from polycarbonate—the same stuff used by police and military. These showcases are tough enough to deter nighttime break-ins and boast a 99.9% UV-block rate, protecting precious cards from fading under store lights.

Here’s why the InVue Smart Lock system is a total win:

• One Key to Rule Them All: With InVue’s patented OneKEY, every showcase uses the same key, simplifying operations while boosting security to next-level standards.
• Easy Installation: No electrical work needed—just a quick retrofit that keeps the store humming with minimal disruption.
• Smart Data Tracking: The system logs access, manages permissions, and even deactivates lost keys after a set time—peace of mind, guaranteed.
• Future-Proof Flexibility: Designed around the OneKEY, InVue’s evolving product line ensures Hareruya can adapt to whatever comes next.

Thanks to Adsec’s problem-solving prowess, Hareruya now has a security setup that protects its inventory and boosts efficiency. Beyond solving theft concerns, this system elevates the customer experience—making every visit smoother and safer. Hareruya’s position as a TCG market leader? Stronger than ever.

About ADSEC Co., Ltd.

ADSEC Co., Ltd. is Japan’s sole provider of InVue solutions. Having partnered with InVue in 2008 to address the need for integrated security and display technologies in the retail sector. As the official distributor of InVue products, ADSEC supports over 35,000 retail stores across Japan. This exclusive partnership allows ADSEC to offer innovative security solutions that protect valuable products while enhancing the customer experience.

Interested in Smart Lock solutions or becoming an InVue partner? Contact us today.